The ‘Hot Girls Wall Calendar’ was something that was once quite
popular in China around the 1980s - 1990s. Brands and merchants will
take sexy photos of female models which have no relevance to
whatever they are selling and make the photos into wall calendars, with
their company names printed on them. The calendars are sold or for
giving away as promotional gifts to their clients before every new year.
The women in these calendars are often young and beautiful, they are
always posing by the poolside or smiling while leaning on the hood of a
sports car and they never seem to have a care of the real world. They
are the images of the ‘perfect women’ in these merchants’ eyes (who
are often male). These young women are turned into wall calendars and
become a giveaway as promotion products, and through which, they
became a ‘sex object’ under the male gaze.
In this work, I fabricated these women’s real-life experiences to line up
with the cruel and often de-realistic expectations from a male gazed
society, such as a woman relaxing and enjoying herself while in the
middle of childbirth, a teenage girl posing sexily on the bed where she
just lost her virginity or a mother who seemed unbelievable stress-free
even when she has to struggle between her career and her family. And
by printing out actual calendars with these photos, I wanted to use an
ironic device to present such an absurd social reality, in which a woman
is gazed at, functionalised and dehumanised from the moment that she
is born, and how she is expected to become the ‘proper woman’
throughout her life.
Inspired by this, I decided to make a calendar about the life
of a real Chinese woman. I was born and raised in mainland
China and have spent most of my life here before adulthood.
I have witnessed and experienced society’s prejudice upon
women and their inherent shackles of the female identity
under the Chinese social environment. In this work, I chose
several major moments and events that the majority of
Chinese women might go through in their lives: their birth,
menarche, the first night (to lose their virginity), marriage,
childbirth, family, and death. All these moments come with
complex emotions, some of them might even cause
enormous change and pain to women physically and
mentally, however, in a patriarchal society, women in these
situations are often gazed at with prejudiced perspectives
that are divorced from their reality. Only the women who
meet such expectations are the ‘proper women’. Only the
women who meet such expectations are what the majority of
society considered ‘proper women’. So I chose the ironic title
Life is great and I am a calendar girl! to convey the absurdity
of society's unrealistic expectations of women.
Giving birth/ their birthMenarche
The first night Marriage Family and Career Death